Privacy policy

Privacy Policy — Minimallery

Last updated: Jan 17, 2026

This Privacy Policy describes how Minimallery (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from minimallery.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services").

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, and to protect or defend the Services, our rights, and the rights of our users.

What Personal Information We Collect

Information We Collect Directly from You

  • Contact details: Name, address, phone number, and email.
  • Order information: Name, billing address, shipping address, email address, and phone number.
  • Note: We do not store or see your full credit card information. Payments are processed securely through Shopify Payments and our third-party payment processors in accordance with PCI-DSS standards.
  • Customer support information: Information you choose to include in communications with us, for example, when sending a message through the Services.

Information We Collect about Your Usage
We automatically collect certain information about your interaction with the Services ("Usage Data") using cookies and pixels. This includes device information, browser information, your IP address, and how you interact with our Site.

Information We Obtain from Third Parties
We may obtain information about you from service providers who collect information on our behalf, such as Shopify and our payment processors.

How We Use Your Personal Information

  • Providing Products and Services: To process payments, fulfill orders, arrange for shipping, and facilitate any returns or exchanges.
  • Marketing and Advertising: To send promotional communications and tailor advertisements on our Site and other websites.
  • Security and Fraud Prevention: To detect and investigate possible fraudulent or illegal activity.
  • Communicating with You: To provide customer support and improve our Services.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties:

  • Vendors and Service Providers: Including IT management, payment processing (Shopify Payments, PayPal), data analytics, and customer support.
  • Fulfillment and Shipping Partners: We share your name, address, and phone number with our shipping partners, including DHL Express, FedEx, and Hong Kong Post, to deliver your purchases.
  • Legal Obligations: To comply with applicable laws, respond to subpoenas, or protect our legal rights.

International Users

Please note that we may transfer, store, and process your personal information outside the country you live in. By using the Site, you acknowledge that your personal information will be transferred to and processed in Hong Kong, where our business is headquartered, and in Canada and the USA, where Shopify’s servers are located.

If we transfer your personal information out of Europe or the UK, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses.

Security and Retention of Your Information

Please be aware that no security measures are perfect. We recommend that you do not use insecure channels to communicate sensitive information to us.

Retention: How long we retain your personal information depends on the purpose.

  • For customers who have made a purchase, we retain order information for a period of at least 7 years to comply with Hong Kong tax, accounting, and regulatory requirements.

Your Rights

Depending on where you live (e.g., EU, UK, California), you may have the following rights:

  • Right to Access / Know: Request access to the personal information we hold about you.
  • Right to Delete: Request that we delete your personal information.
  • Right to Correct: Request that we correct inaccurate information.
  • Right of Portability: Request a copy of your data to transfer to a third party.
  • Withdrawal of Consent: Opt-out of marketing or restrict data processing.

To exercise any of these rights, please contact us at lunaraura.hk@gmail.com.

Complaints

If you are not satisfied with our response to a privacy complaint, you have the right to lodge your complaint with your local data protection authority.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, please contact us:

Email: lunaraura.hk@gmail.com
Address: Unit 2406B, Low Block, Grand Millennium Plaza, 181 Queen's Road Central, Sheung Wan, Hong Kong SAR
Postal Code: 000000